AWS Branding and Identity Design

From 2017 through 2020, I was the lead graphic designer for the AWS Training & Certification brand. My main accomplishments during my tenure include:

■ Creating and managing corporate branding and identity design
■ Building 1000+ icons and illustrations for web and print collateral
■ Developing brand assets, e-mail banners, website layouts, promotional items, event posters, web UI designs, interactive e-book, paid social advertisements, infographics, and motion graphics
■ Researching, developing, and implementing large-scale event theming and design projects for global training events and conferences, resulting in a 250%+ increase in user engagement
■ Curating and managing design requests across global teams by interfacing with stakeholders to assess marketing needs and data to maintain brand integrity and consistency
■ Creating, maintaining and updating visual branding content repositories for global marketing usage